How do smartphone apps help healthcare service providers and their patients?

Smartphone apps appeal to healthcare providers in a variety of ways, including:

  • Expand accessibility & availability of services and information by accommodating widespread smartphone adoption and helping to overcome the digital divide
  • Critical communications for health and wellness alerts, campaigns, and awareness
  • Healthcare cost savings by increasing awareness and selection of best services
  • Improved visitor and patient experience by providing easy access to services, wait-times, parking, Wi-Fi, facility maps/floorplans, contacts
  • Revenue source – helping to increase donations, sponsorships
  • Increased engagement for visitors, patients and employees
  • Operational cost savings, e.g. reducing printed material, lower call volume, free up IT staff
  • Make healthcare work better, e.g.  improving internal operations
  • Reputation and earned media