Dr. Marjorie Dixon Launches the IVF4U Fertility Application for the iPhone

Toronto, Canada (PRWEB) Dr. Marjorie Dixon, the Canadian and internationally credited fertility specialist, has today launched her own iPhone application. The IVF4u application seeks to share information about fertility treatments, allows a woman to track her fertility cycle and offers the latest information and links into social media on fertility.

Today, Dr. Marjorie Dixon, one of Toronto’s leading reproductive specialists has launched her own iPhone application. This app provides important fertility resources on such topics as optimizing fertility, the causes of infertility and medical procedures such as in-vitro fertilization.

This app also contains a free built-in tracker to help her patients keep track of essential information related to their fertility treatments in an easy to use, secure way.

“My goal was to create a free fertility learning and personal tracking mobile app to educate people on the underlying causes of infertility and to provide understanding that there are a wide variety of treatments available that can help them realize their goal of starting a family,” said Dr. Marjorie Dixon. “I consider my job as a fertility specialist to be the best job in the world, and I felt it was critical to provide important resources on the devices they use most.”

The mobile application was developed by Purple Forge (http://www.purpleforge.com), the leading provider of mobile applications for associations, municipalities and governments in Canada. The application was developed using a state-of-the-art mobile application content management system that will allow the applications to be updated on-the-fly by Dr. Marjorie Dixon’s staff to present the latest content and information as it becomes available for patients seeking fertility treatments.

“It was important to build the application with the ability to update information on-the-go so that Dr. Dixon could respond to patients interests in the latest treatments,” said John Craig, the VP of Sales and Marketing for Purple Forge. “In launching this mobile application, Dr. Dixon has clearly showcased both her continuing leadership and creativity in sharing her fertility insights with all Canadians.”

About Purple Forge

Purple Forge (http://www.purpleforge.com) sells subscription-based services to organizations looking to engage their stakeholders using the latest mobile application technology and leveraging community engagement and social networking best practices. Purple Forge is an award-winning firm led by seasoned mobile communications and Internet technology veterans. Our mobile applications allow organizations to broadcast, share and receive feedback from their target audience real-time, allowing them to foster long-term, engaged relationships.

Contact: John.Craig(at)PurpleForge(dot)com

About Dr. Marjorie Dixon

Dr. Marjorie Dixon is a graduate of the McGill University’s School of Medicine. Her initial postgraduate training was at the University of Toronto, in Obstetrics and Gynaecology. She continued her postgraduate training with a 3 year subspecialty, American Board of Obstetrics and Gynaecology accredited fellowship in Reproductive Endocrinology and Infertility at the University of Vermont. Her research thesis and interest lies in the field of recurrent pregnancy loss, looking at mediators of inflammation and their impact on the genetic expression of factors involved in the failure of embryo implantation. She also specializes in difficult reproductive endocrine cases including polycystic ovarian syndrome (PCOS), reproductive aging, hypothalamic problems, thyroid disease and endometriosis as well as general gynaecology and surgeries. She has been actively involved in IVF since 2002 and her current practice at First Steps Fertility is oriented toward patients with infertility/seeking options for family planning.